Yours sincerely

XXXXX XXX

Customer Care & Feedback Management

Consumer Banking Group

DBS Bank Ltd

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Dear Xx XXXXX,

I understand your company's stand and I cannot do more to tell you that I am appreciative of your bank's corporate social responsibility efforts.

I do not understand, however, your insistence on the choice of Focus on the Family despite my voice of objection and concern regarding the fundamentally Evangelist, discriminatory and partisan nature of the organization. I have shown you evidence of their deviance and their dubious, questionable missions apart from their cause for children with disability which you are supporting. Isn't it right that the support of one arm of their program will lead to their prosperity in the execution of the other arms?

Granted a previous oversight without the 'intention to discriminate', why do you choose to hang on to the organization despite the revelations I have revealed to you in the past few exchanges? Did you not mention they were in a shortlist in other organizations? Or was this simply a wrong marketing decision, to choose an organization with "Family" in it because the theme this year is "Family", and this is regrettably irrevocable?

Do you even read the details of the mail or do you copy and paste a template response? Is this communication even channeled as feedback to your superiors or are these simply responses you generate on the fly and our feedback are thrown back into the black-hole of cyberspace?

It is sad that you dismiss my desire to close my accounts with no sense of remorse. Perhaps you think high net worth individuals are not bothered, and your private banking clients would not seek feedback through such means. Is monetary worth the only value worth measuring and contemplating? I am deeply disappointed and dismayed at your bank's response and treatment of this incident.

Yours Sincerely,
XXX XXXXX

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